Welcome to Planet BrewDog. 25 BrewDog ‘solid gold’ Hazy Jane can response https://www. BrewDog hid 50 cans made of what it claimed was solid gold for customers to find, which boss James Watt said was 'inspired by Willie . The post included the image of a gold-coloured can of BrewDog Punk IPA. The Scottish brewery advertised the chance to win the can, which A winner of one of BrewDog’s “solid gold” beer cans has asked the advertising watchdog to investigate its claim that the prize is worth GBP 15,000. Think a gold beer can sounds like a great prize? Think again. They said that they amended the posts Brewdog's boss has paid out almost £500,000 to winners of its misleading ‘solid gold’ beer can competition. uk/Article/2021/07/01/BrewDog-solid-gold-Hazy-Jane-can The ASA has ruled that Brewdog’s social media posts claiming competition winners would receive a “solid” gold beer can were BrewDog has come under criticism after the winners of its ‘solid gold can’ have reportedly found out it was made up of largely brass. Learning from previous mistakes, the brewery's chief BrewDog accepted they should not have used the word “solid” in their initial Tweets and they said they had apologised publicly for doing so. “culture of fear” at the brewery A Brewdog ad campaign that claimed customers could win a beer can made of solid gold was deemed to be misleading by the UK’s Brewdog’s solid gold beer cans ads were misleading, watchdog says The beer firm told customers they could win a solid gold BrewDog has relaunched its infamous gold can competition for a third time. BrewDog said the cans were gold plated rather than solid gold, and that their social media posts which contained the words “solid gold” did so in error. The Scottish brewery advertised the chance to win the can, which Stöbere in unserem Sortiment an BrewDog Bieren, Spirituosen und Merch sowie Bieren von befreundeten Brauereien aus In 2021, the Advertising Standards Agency (ASA) found that BrewDog’s ad, which claimed that consumers would be able to find solid It said "winners receive a gold can worth £15K, 10K of BrewDog shares & VIP tour of our Brewery”. morningadvertiser. The BrewDog has been rapped by the Advertising Standards Authority for its ‘misleading’ claims that customers could win a ‘solid gold beer’ can Brewdog's "solid gold" beer cans fell flat. Brewdog Some winners had their cans independently valued, uncovering that their cans were not solid gold as advertised in those tweets and were indeed Dec 9, 2024 - BrewDog plans to hide 10 solid gold beer cans in random 12-packs of its Punk IPA, with each can worth almost $20,000. However, they said that a single 330ml can, made A winner of one of Brewdog's "solid gold" beer cans has asked the advertising watchdog to investigate its claim the prize is worth The chief executive of BrewDog has paid out more than €500,000 from his own pocket to winners of a bungled “solid gold” beer The founder of BrewDog has paid out almost £500,000 following its ‘misleading’ solid gold can competition. Buy our craft beers on our online shop, enjoy them alongside some epic food in our bars or pick up a fresh pack in your Winner of BrewDog’s ‘solid gold’ beer can finds prize is made largely of brass Rob Davies writes about the latest fuck up PR campaign from Brewdog. co. Customers found out the hard way. The boss of Brewdog has said he has paid out almost £500,000 to winners of the company's misleading "solid gold" beer can In November 2020, the Ellon-based brewery announced on social media that it would be hiding 50 'solid gold' cans of Punk IPA in 12 The chief executive of BrewDog has paid out more than €500,000 from his own pocket to winners of a bungled “solid gold” beer In the fast-paced world of craft beer, where bold marketing can make or break a brand, Brewdog’s “solid gold” beer can promotion stands out as a cautionary tale. In a 2021 promotion, the The founder of BrewDog has paid out almost £500,000 following its ‘misleading’ solid gold can competition.